Charlie Kenber of Heart-Hitting Copywriting

Brand copy that moves audiences

Harness the power of clear, creative storytelling and you'll have customers for life.

Sound good?

"I'm going to tell you a story."

Aren’t those just the best words ever?

From bedtime to gossip to conjuring tricks and Hollywood cinema.
We’re addicted to storytelling.

And there is no better way to connect with your audience.

To build trust. To get your message across with clarity and drive.
And that’s where I come in.

I am a freelance copywriter and award-winning storyteller. For theatre (War Horse), films, blogposts, installations, articles, websites, adaptations, interviews… and your brand.

I’ve written over 150 magazine features. I’ve worked in-house as a cultural marketer. I’ve written plays, adaptations, websites, and more than one dissertation.

Now based in London, I’ve trained with The Creative Copywriter Academy. A world-famous copy agency who work with the likes of Adidas and TikTok.

"I could not have been happier with the final copy.
My site is now receiving more visits than ever, and within only a week of publishing Charlie’s copy, I have already picked up a new client!"
Alex Hooper
Revenite Athletic

No more headaches. Just results.

Take one, two and three

I include one round of revisions and two of tweaks as standard, and for larger projects I'll send over an initial sample as well.

Work with a real person (hello!)

There's no risk of getting lost in translation with the personal service you deserve.

 

See the whole darn forest

With my creative outside eye we'll freshen up your strategy in no time.

 

Clear briefings = pinpoint copy

Unleash me in the right direction with your personalised brand questionnaire and discovery call.

 

Let's talk

"You're either an artist or a scientist."

Wrong.

A whopping 95% of cognition happens in our emotional brain. That means decision-making. And memory-making.

So when it comes to inspiring loyalty and driving action, stories are the way to go.

But that’s not enough. You need your communications to be clear, targeted and powerful. And there’s a science to that. To analysing your competition, identifying your audience, and to converting complex jargon into memorable messaging.

Clarity + Creativity = Tiptop Copy

I combine copywriting techniques that thrill and engage with careful strategy that actually works.
For clarity, urgency and authenticity.

You need copy that speaks to the head as well as the heart.

Art and Science, reunited at last.
"It was a joy to read and the storytelling was seriously impressive - bowled me over!
...We're all really happy."
Ella O'Donnell
Head Writer at The Creative Copywriter

Working with me couldn't be simpler.

I'm here to make your life easier, not harder. By following these four steps you'll have sparkling copy in no time:

1

Scoping & Discovery

Let’s identify your precise needs and scope the work. As I say, clear briefings = pinpoint copy.

2

Research

I don’t just jump in blindly.
I’ll find your target market and get under you audience’s skin.

3

Drafting

I get down to business. Sample copy (depending on project size) and a number of redrafts are always included.

4

Watch those KPIs soar

With your message clearly and powerfully conveyed, there’s nothing but the open road ahead.

Find out how I can help you

Case Studies

"There's not an ounce of clutter -- it's snappy, keeps the reader moving, and conveys a lot of useful information quite effortlessly."
Stephen Marsh
Freelance Copywriter

Short attentio-?

And me.

Let me know what you need and we'll talk.